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Paulina

Zuralska


UGC Creator Portfolio

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Hello friend,

I'mPaulina

I am a UK based UGC content creator. I have been present on social media for years and know what makes people stop scrolling and get interested in products. I have built my own handmade products brand from 0 followers on socials to 9k on Instagram, 9k on Pinterest and 51k on TikTok - all based on video content and social media presence. Those numbers also translated to great sales and revenue - I am confident I can help you achieve the same

Currently, I am moving away from my handmade business to focus purely on UCG content and social media presence. I have left all my small business content visible on my socials so the brands can see what I have achieved for my all brand and what I can achieve for YOU!


About me:

  • Plus size, body positivity
  • Full time corporate girl, part time various side hustles
  • I focus on relatable, natural content
  • Over 30
  • Foodie and love cooking!
  • Keen part time travel freak
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What is

UGC Content

User-generated content (UGC) alternatively know as user-created content is any form of content such as images, videos, text and audio created by real people, rather than brands or influencers.


The trend is shifting towards using real customer experiences and feedback, known as User-Generated Content (UGC), as a form of influence. This is because consumers prefer authenticity and want to see the real thing. This is the direction that businesses are increasingly heading towards.

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My Recent clients

dREMEL

RYOBI

LA rEVERIE

HTVRONT

fimo staedtler

TEMU

Content based on your goals

Different content means different results

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Conversions

I will create content that allows you to reach and target your ideal customers with the intention of increasing conversion rates or sales.

Execution

  • Start with a strong hook
  • Find customers pain point & solve it.
  • Call to action

Brand Awareness

If your goal is to increase your brand awareness and build your community I will focus on organic content.


Organic content is content that you would see from a real customer.


Organic content will result in a larger reach and better community engagement.

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Videos

Dremel - video about their new tool add ons. Very indirect pitch to keep the customer interested in the process and make them feel they need this exact tool.

HTVRont - quick tutorial video aimed to small businesses and crafty people who are brand’s main target audience.

Example - beauty UGC example I currently produced using strong hook and ‘friendly, chatty GRWM’ style video.

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RATE CARD:


Base rate (30-60 seconds video) - £150


Script writing - £50


Ad usage monthly - £50


Multi - platform usage - £60


Raw footage - £70




Bundles offering discussed on case by case basis so please

reach out if you have any other requirements than those states above.


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Book me.

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I look forward to discussing your vision further. For inquiries email me at:

info@bypelcia.com

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